The Croissant Tree was established in 1981 and has been growing steadily ever since. A Croissant Tree franchisee is someone who enjoys people, has a passion for fine pastry and coffee and who is willing to dedicate themselves to achieving excellence daily. It is a goal of The Croissant Tree to instill in their franchisees, what is now considered, an old-fashioned standard of service. Both, franchisee and employees must acknowledge that the customer is the all important element of their business. This idea must be visibly demonstrated in the store from moment to moment. © The Croissant Tree