Services

Repair Services

This business has been established since 1981 and is a successful Motor vehicle Repair Company, considered the largest repair specialist in North West London. They are an ISO9002 Accredited Company, and also have official body repair accreditation with numerous companies, including Leading Insurance Companies and although repairing all makes of cars and light commercials, they specialise in BMW and Mercedes. Established by the current owner in 1981 this business has built a significant presence within the repair trade, has a business turnover of circa £1,500,000 and employs 30 staff including drivers, management and workshop personnel. They are fully licensed to carry out bodywork repairs for cars and light commercial vehicles plus mechanical servicing and repairs. A large proportion of their work is contracted to them, for example insurance handlers etc. and they have several on-going long term contracts. They are approved by both the Vehicle Body Repair Association and Motor Vehicle Repair Association, Europe’s largest trade organisation, and are assessed twice a year to maintain their standards, which are amongst the highest in the industry. Customer Service: This business believes its customers should experience highly rewarding levels of satisfaction each and every time they deal with the company. This level of satisfaction is fuelled by the highest quality of products and services being provided, backed up by a truly professional, yet friendly, level of service. The business manages many clients in any normal week and has the systems, processes and people to ensure that both service quality and customers’ needs are satisfied, this is evident in the business as they are recommended by many leading insurance companies. High quality service, with flexibility, honesty, reliability and good value, every customer request is important and customers always come first. The result is self evident in the business’s sustained level of repeat business. The business’ staff are extensively trained in addition to on-the-job experience. The technology and systems they use are Audodex and Bodymaster, which are both industry approved systems. They guarantee all their workmanship, repairs and use genuine parts. They have their own in house quality standards and checks, and are known for their reliability and timely completion of work, which could include collection and delivery direct to customers. Key Strengths: As an employer of people they are proud to have a strong team with good management structure and service, this has helped to build their clientele and reputation, which has led to their business going from strength to strength. Due to the high level of personal service received by all customers work is available ensuring significant annual turnover. The company receives consistent and regular work and has been on form financially over many years and is well positioned for strong future growth. The company has an in-depth understanding of the motor vehicle trade, and has established an excellent reputation and name for its quality range of repairs and service. Success is due to the quality and professionalism of the services offered. This business has achieved a recognised and highly regarded name through its services offered to customers. Location is another great strength of the company. It is ideally situated near a tube station, bus route and near to the M1 and North Circular. The business flourishes on word of mouth recommendations with clients staying loyal, many having been with the business since it was set up initially. It has a very large client base ripe for further development. Growth and Expansion: The owners understand that the business is recognised for its quality of service, brand and choice and has been able to establish itself and capture a significant market share in a highly competitive environment. More assertive marketing in regards to contracts, could acquire an even larger slice of the market to build this excellent business into an even bigger cash earner, whilst maintaining its current contracts and building on them also. The business would ideally suit an owner/manager who could build on this Company’s excellent reputation and relationships with both customers and suppliers. The Company maintains an extensive base of satisfied customers, sales continue to grow, and with additional staffing and further promotion within the appropriate market sectors, would offer this financially attractive business even more upside potential. Key Opportunities: Having achieved impressive growth since it was established in 1981 the business has built up an excellent reputation within the surrounding area. There is plenty of scope for expansion within the existing market as the company has very strong supplier relationships that ensure they offer the most up to date service to clients. Further advertising could see an increase in contracts and revenues and this would support the company to build on their reputation and profits. Turnover and revenues could also be significantly increased by fully developing a customer database and portfolio. The company could expand further by targeting areas outside its normal geographical operating region. Advertising and Marketing: Currently the company has a website detailing products and services and a history of the business and its successes. There is currently no advertising or marketing, however strong word of mouth recommendation is key to the success of this longstanding business. With a more focused approach to sales and marketing there is little doubt that significant growth could easily be established. The company website has been created to have a presence that achieves results, attracting new customers and more business. The Company is recognised for its expertise within its relevant fields of operation, and therefore although most of its work comes via word of mouth recommendations, they also have a significant amount of work from repeat custom and contract work.

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