Retail

Other Retail Trade

This independent, successful Internet based business was established in 1997 and supplies and distributes a comprehensive portfolio of high value laboratory equipment at competitive and profitably pricing to end users throughout the UK. The business supports the supply of laboratory equipment by providing a buyer’s guide and sales representative expertise to help customers make the best and most informed decision when buying scientific equipment. The business also offers a direct online purchase for general laboratory products to suit most applications within the laboratory. The business specialises in general laboratory equipment supplies, with many customers including Universities, Hospitals and Schools; in areas such as food, biotechnology, chemical, pharmaceutical, medical, research & development and quality control applications. This company is well recognized and highly respected in the industry having developed a significant reputation through its combination of products and customer service. The company has become a “one-stop-shop” for scientific products and accessories and has the advantage of having service excellence as standard. The business operates from a prime rural location and has established itself as one of the UK’s leading independent suppliers for scientific and laboratory products. Many current customers have been loyal to the business since the very beginning and this has been due in no small part to the business’s competitive prices, quality products, first class service and attention to detail. The business has always believed in the pursuit of excellence, constantly reviewing and updating its service commitment and its methods of business, for example its inventory management system and stock holding, ensuring that valued customers consistently receive the very best service and quality of product. The business has shown itself to be resilient in the face of competitive and economic forces and has maintained strong and incremental growth over its recent 10 years of trading. The business is further supported by exemplary relations with key suppliers who have helped to ensure that whatever the product, service and availability is never compromised and that customers are as a result never let down. This commitment to supply chain relationships has underpinned this business’s abilities in product quality and sustained business growth. A key component has been customer service which is focused to a great extent on product availability and the quality and timeliness of product delivery, the place where the reputation of the business can be made or lost. Understanding this has meant that the business has prioritised this area such that it represents as much a high quality promise for its products as it does being point of collection and delivery. The Website: The excellent website has an identity that is easy to recall and has been designed to offer choice in a relevant and attractive context and make buying these high value products as easy and enjoyable as possible, the website is fully secure and fulfilment is guaranteed giving customers total peace of mind. The website is divided into separate categories, the selection of products is updated regularly with special offers to customers communicated regularly. Customer Service: The business manages a great many customers in any normal week and has the systems, processes and people to ensure that both productivity and customers’ orders are satisfied. The most important aspect of customer management and satisfaction considered by the business is honesty and is responsible for the business retaining many customers and the reputation for which has led to the acquisition of many new customers. High quality service, with flexibility, honesty, reliability and good value, every order request is important and customers always come first. The result is self evident in the business’s sustained level of repeat business. Key Strengths: This business has carved out a significant market share within its sector and is considered to be one of the best known in that sector and manages a significant and qualified database of customers. The business is an autonomous organisation where the business owner has, over time developed and nurtured a management team and reputation capable of overseeing business operations effectively, reducing the need for constant daily input from the vendor. This has resulted in customer relations founded on a history of trading satisfaction and not contingent upon the presence of the vendor. The business is well established and profitable with a loyal and growing customer base, retaining a high level of repeat business, particularly among a number of customers returning on a regular basis and having done so for many years. The company has earned an outstanding reputation for its professionalism, service, reliability, flexibility, efficient order fulfilment and a willingness to help. Growth and Expansion: The current market for this business’s services is stable and is forecast in the near and longer term for further growth. There are excellent opportunities to increase the levels of business. Since inception this business has performed to a high standard and has earned wide-recognition for the quality products and level of service. It is considered that a new owner with fresh impetus and enthusiasm can further capitalise on the ever increasing opportunities made available to the company through its reputation. The business is well positioned to take maximum advantage of this growth as it occurs. Key opportunities: This is an outstanding opportunity to build on the existing products and customer base of this company. With a strong demand for products combined with a capacity to increase turnover, a new owner contributing fresh ideas and further investment in sales and marketing resources will have every advantage of building on an excellent platform. This firm maintains an extensive base of satisfied customers, who appreciate the company’s superior services. There are many excellent avenues for growth, especially with marketing investment and forecasts which are showing early trends for growth and development. Further development and growth lies with the addition of more phone lines, the introduction of more sales personnel, new product sectors and the exploitation of new sales areas. Technology: Specialised and administrative systems including easy website maintenance, have been implemented to provide the required technology for a modern and efficient business.

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