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this business has quickly grown to become a major player in the commercial flooring market in the east of england. The business has developed successful relationships with builders, construction companies, local authorities, schools and hospitals. In fact 95% of all business currently comes from returning customers. The business has built up a reputation for supplying high quality product whilst at the same time achieving very competitive prices. This combination has resulted in a very exciting period of growth. Understandably the majority of clients are based in neighbouring counties. However, the reputation of the business has grown so fast that more and more business is now being won further afield. Most flooring products are available. The business has developed excellent relationships with a number of suppliers. These strong relationships assist the business in achieving prompt delivery times. A first class team is employed, whether it is measurement, planning or fitting, the staff are highly competent and provide a highly professional service. At any one time the business will use up to 15 sub-contractors, primarily to provide a fitting service. The business is now in the enviable position of picking up regular new contracts based on reputation. Many clients within the construction industry and indeed from the public sector now have this business at the top of their list when a quote is required. The business prides itself on prompt completion. Everything is done to maximize customer satisfaction. This combination of pride and professionalism sum up all that is good about this business and provide the reason for the unbridled success the business has enjoyed to date. Customer service: the customer comes first. Starting with affordable prices, the excellent team that has been put together does everything it can not just to win business, but also to keep business. Repeat customer rates of 95% are testimony to the ability of the business to deliver. Any issues that a customer might have are addressed and rectified to the customer’s satisfaction as quickly as possible. Quality of product and professional fitting whilst ensuring that agreed delivery dates are achieved all add up to a successful formula when analyzing the reasons for numerous long term clients. Key strengths: this business has progressed by successfully balancing all the main factors that need to be in place to get things right in this sector. Sensible pricing, without compromising on quality, helpful, professional staff, high standards of fitting and prompt delivery all add up to a winning formula. Growth and expansion: this business has got the ability to expand throughout the country. A multi-location business with additional production facilities are a realistic proposition. An investment to simply expand the current operation or to open up retail outlets are both serious options. Smaller clients could be serviced by providing an online service which would also lead to higher margins. The business has grown quickly during a serious slump in house building. As the recovery gathers pace, the business can only benefit and even stronger sales figures are very realistic.

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