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Wholesale trade

Other Wholesale Trade

this is a unique opportunity to acquire one of only a small number of importers and distributors of unique pottery products in the uk. This family business was established over ten years ago and has a superb reputation for the quality, integrity and service that they offer their customers.

 

the quality of the unique pottery products should not be underestimated. Each item is individually hand crafted by artisans in a centuries old way.  the products are quite unique in styles, colours, textures and durability. The company deals directly with the traditional manufacturer working closely on development of new lines and has a u.k. Sole supplier agreement in place

 

the company buys everything by the container. The price the company can sell their products at are unrivalled in this specialized field and result in making high end profit margins. This is a profitable business with a good cash flow and no bad debts.

 

the company produces sales literature showing their current range and trades on a regular basis within the garden industry. Customers are diverse and include buying groups, garden centres, web - based  and  independent retailers.

 

this is an excellent opportunity for someone to take over a highly profitable business with potential for huge growth in a variety of ways. The vendors have built up a solid business foundation which new owners can build upon immediately to take the business forward to the next level.

 

equipment:

 

there is a 7.5 ton truck which is on hire purchase and runs out in 2013 and is available if required

 

customer service:

 

the company is well established and has built up a sound reputation for its honesty and integrity. They sell to their customers from stock which they obtain on a monthly basis and it allows their customers to retail onwards between a 2.35 – 2.5 mark up.

 

customers can buy product individually from a huge range of stock with over 120 different styles and sizes to choose from. Each individual item is stamped signifying the authenticity and quality of the product.

 

a full sales and merchandising service is offered to customers tailored to their individual requirements , from product labelling to display stands all p.o.s. Material emphasises the quality of the product.

 

key strengths:

 

the company have worked closely with an authentic manufacturer for over ten years. They have developed a first class range of unique pottery, frost proof which is vital for u.k. Weather conditions in this marketplace

 

a new range of products has been developed with the same manufacturer resulting in another unique product that has never been previously achieved with the special clay that is used for these products

 

there are a growing number of customers most of which are regular repeat clients. They supply garden centres, mail order companies, landscapers, etc and have two large wholesale operators. They are profitable with no bad debts and the business is easy to run.

 

sales are achieved simply by a sales call to the individual retail outlet. Orders are placed at the call and are delivered in full within 7 – 10 working days. Very little is spent on marketing the business with new customers coming from word of mouth recommendation or from referrals.

 

growth and expansion:

 

this is a small family operation which has limited its distribution to set areas in the uk. They have little representation in scotland, wales, ireland, south west and northern england.

 

the owners understand that with a marketing campaign / sales agent in these areas and more intensity in present areas extra sales could be easily achieved, as at present a very small percentage of the large garden industry is served, primarily due to logistical limitations.

 

the company have spent very little on marketing apart from catalogues and point of sale. They believe that an on line ordering service from their website would enable the public to buy directly from the company bringing in extra profit margins. 

 

the owners also believe there are many more products to be developed that would still be unique and untapped in the industry it serves, and there is potential for growth by repackaging / targeting of traditional / new products in many other fields.

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