this business was founded in 1996 by the vendor after years of operating in the entertainment industry and has grown since to become one of the most well respected agencies in the north with a reputation for its professionalism, contacts and knowledge of the sector. The business operates from a prime location in the west end of a major uk city and has established itself as one of the leading independent actors agencies. Many current customers have been loyal to the business since the very beginning and this has been due in no small part to the business’s professional approach and depth of contacts and knowledge, along with first class service and attention to detail. The business has maintained strong and incremental growth over its 12 years of trading. The business is further supported by exemplary relations with national organisations like the bbc and channel 4, helping to retain the high calibre actor base and attract further actors at the same level. Amongst the clientele who regularly use the database of actors are national tv companies, international film companies, theatre companies and advertising agencies. Customer service: the business only manages a tight portfolio of actors, in the region of 80, to ensure the focus never waivers from its core service. The most important aspect of customer management and satisfaction considered by the business is honesty and is responsible for the business retaining many actors and the reputation for which has led to the acquisition of many new actors. Key strengths: the business has established itself as a professional and reliable supplier within the entertainment field, holding memberships with bafta, equity, pma and many others. The vendor has created an operation that can easily be transferred as all systems are now in place to ensure a smooth transition. The business is well established and very profitable, with a loyal and growing client base, retaining a high level of repeat business, particularly among a number of customers performing on a retained basis and having done so for many years. The company has earned an outstanding reputation for its professionalism, service, reliability, flexibility and a willingness to help. Key opportunities: this is an outstanding opportunity to build on the existing services and customer base of this company. With a strong demand for services combined with a capacity to increase turnover through the addition of new clients and developing the agency to include a variety of related areas such as supporting artists, juniors, stand ups, after dinner speakers, technicians and writers/directors, a new owner contributing fresh ideas and investment in resources will have every advantage of building on an excellent platform. This firm maintains an extensive base of satisfied customers, who appreciate the company’s superior services. There are many excellent avenues for growth, especially with marketing investment and forecasts which are showing early trends for growth and development.
